Sweetie Boy Home Delivery LLC
Automotive Dealers struggle to accommodate online clients, challenged by the complexities of logistics and off-site document completion. Current processes discourage fully remote purchases in favor of the in-person transaction, but our services provide an all-inclusive suite of solutions: test drives, vehicle deliveries, guaranteed appraisals, and repair pick-ups and drop-offs all from the convenience of a customer’s home via our proprietary app, pairing dealerships who want to supply remote services to customers with the vendors who can make it happen.
While competition exists in this space, it is disadvantaged to our model where competitors employ brokerage-style tactics to dispatch a transportation solution (nothing more than the dealer calling a local tow truck to transport a vehicle). Instead, our solution centers around the at-home car purchase, and we proudly adhere to auto manufacturer and dealer standards at the buyer’s preferred location. The SBD app’s ease-of-use and transparency with built-in location tracking and secure document transfer in real-time allow both customers and dealers to have clear data and make decisions on the spot. Other transportation service firms have attempted to develop a similar model, but there persists a lack of consistent, customer-service oriented standards of practice, leading to the absence of trust.
SBD will solidify local partnerships but ultimately scale to a nationwide network of vendors. Using our proprietary app, SBD will match dealerships with vendors to service customers who want to enjoy the car-buying experience at home, and every interaction will be guided by an in-person SBD employee. White-glove customer service and partnership satisfaction will always be at the heart of everything we do.
Logistics and software solutions
February 3, 2020
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VIRAL Level 6: Getting the Product To Customers
You’ve got an awesome product and you’re getting ready to scale up.
What investors at this stage are likely to like about your business:
- Customer base:
You’ve crossed the hurdle to move beyond earlier adopters to your broader target market. People are delighted by your product, continuing to use it, and referring it to others.
- Sales traction and unit economics:
You’re seeing your sales start to map to projections and you can show that you’re bringing down your costs of customer acquisition ( how much it costs you to sell to that one additional customer) as you grow. You can show and investor your unit economics and while you likely aren’t yet at at unit profitability, you have a credible story – backed by real numbers – on how you’re going to get there, and when.
You have likely already identified potential acquirers or have an alternative strategy in mind on how you’ll provide your investors with a return.
What investors at this stage are likely to ask questions about:
You’re getting to the point where you’re going to need to C Suite better than the founding team. Are these people on your team already, and if not, what are you doing NOW to get those people on your team? Do you have specific people in mind you’re aiming to bring on your team?
You’ve been focused on your unit economics in one market, but what’s your expansion plan to other markets (customer segments, geographies, industries) and what work have you done on understanding what it’ll take to sell profitably into that market?
What’s your marketing strategy to move toward increased inbound sales?